"Activists in Mexico are taking aim at male riders of the capital city's packed public transit system. They are hoping that a new, provocative campaign that includes a good dose of shock and shame will change men's behavior toward female transit customers.
Activists outfitted a subway car with nude male torso on a single seat back and prominent genitalia where riders would sit. Above the unusual bench a sign reads 'for men only.' They recorded men's startled reactions, especially after sitting down; the online video has more than 800 million hits to date."
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